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30 Days Book – Clickfunnels – You Suddenly Lose Everything… What Would You Do From Day 1 to Day 30 To Save Yourself…Russell Brunson

Give the author and 30 of his Two Comma Club Winners just 30 days.and theyll radically and ruthlessly transform your business with an internet marketing survival guide that gets you up and running in your business as if you started from zero. Each of these winners were presented with the following worst-case scenario: You suddenly lose all your money, along with your name and reputation, your list, products, everything. All you have left is a ClickFunnels account, Internet Access, a roof over your head, food to eat, and 30 days to make money. You have no more relations or JV affiliates. What would you do, from day 1 to day 30, to save yourself 30 DAYS is a compilation of their day-by-day plans to rebuild their businesses and lives from scratch. Use them as a guide to grow an existing business, rebuilding from the ground up, or launch a new, long-lasting funnel from $0 to $1 million or more. Each 30-Day blueprint is PROOF that youre truly just one funnel away!

• You suddenly lose all your money, along with your name and reputation, and only have your marketing know-how-left. You have bills piled high and people harassing you money over the phone. Plus, you have a guaranteed roof over your head, a phone line, an internet connection, and a ClickFunnels account for only one month. You no longer have your big guru name, your following, or JV partners. Other than your vast marketing experience, you’re an unknown newbie. What would you do, from day 1 to day 30, to save yourself?
• You know how the old saying goes: “You can lead a horse to water, but you can’t make it drink…” Well, here is the water, now it’s your job to take a drink. Remember, you’re just one funnel away.
• Build their own long-term, sustainable online businesses.
• Niche Selection. If I’m going to build a business, I should mold it around what I love. Those who love what they do never have to work another day in their lives.
• Monetize the thank-you page
• Most thank-you pages I see are a headline and a confirmation of what the client just purchases or became a part of. I like to do things a little differently. On the thank-you page that comes directly after the opt-in, I’ll present a congruent affiliate offer.
• Affiliate offers are products sold by companies that are willing to give up a big portion of the sale revenue to incentivize other companies to push traffic.
• To find affiliate offers, I can do a number of things. I like to search for “<NICHE> affiliate program.
• 20-day autoresponder
• Follow up everyone who opted in
• The best part is that we are not done. We currently hold a buying audience, and it is our job to keep presenting offers they will absolutely love!
• Set up an email sequence within ClickFunnels Actionetics
• Survery the people that opt into your list.
• Survery Monkey or Google Forms to send out surveys.
• A favourite question I love asking inside the surveys is “If you could wave a magic wand to make the most painful problem disappear, what would that be?”
• When Launching
• Day 1: Email twice
• Day 2: Email twice
• Day 3-5: Email once
• Day 6: Email twice
• Day 7: Email three times
• Email them more often
• Call them
• Direct mail them
• Find congruent joint venture offers to email, call, and mail out to my new audience.
• Relational capital from Jay Abraham, where your problem is someone else’s solution to their problem.
• Create a continuity program to collect monthly paychecks
• Burn the ships, stick to it and do it until completion.
• Chapter 2: High Ticket coaching by Liz Benny
• Day 1: Decision Day
• Gathering up my internal resources and then mapping out a plan. Time to roll.
• So many fail already with half-hearted efforts.
• Cave time of solitude
• Webinar game
• Make money in the short term, too. So strategically, the first thing I need to focus on is how to create an income stream in the short term that I’ll want to build for the long term.
• Sell a scaleable online program including recordings from the consulting I did with the initial clients
• Work out from where I’m going to attract my target market. What traffic source am I going to use to get eyeballs on my offer? Facebook Ads, Facebook Lives, organic posts, and an email series (after a free offer) to attract applicants to my consulting offer.
• What movement can I take a stand for?
• I get specific about what the vision is for the movement.
• My origin story. I work out what my origin story is.
• Ask Campaign. I create an ask campaign to share on social media to get direct feedback from the market about what their pain points are and what it would feel like if these pain points were alleviated.
• What’s my offer? The first offer is a one-on-one or group coaching offer (which will be sold as a high-end beta program)
• My offer would include the following:
• * Course curriculum
• * Six weeks of group coaching calls
• * One-on-one quick-start call
• * Bonuses (templates, spreadsheets, etc.)
• * All recorded content
• * Access to future course content (I may reshoot footage later)
• What are my bonuses?
• The more I focus on ensuring the offer is solid and there are buyers for it, the better success I will have.
• Why wouldn’t someone buy my offer?
• Ask myself why people would say NO to my offer. What fears do they have? What internal objections do they have?
• I’ll focus on my experience, my passion for being real and raw, my magnetic personality, and genuine solutions.
• Target market research. Next, I move on to the intricacies of my target market. I want to understand, to a VERY DEEP degree, what their pains are, what they desire, and what male and female versions of my target market would look like.
• It’s do or die, So I must DO.
• It’s harder to restart than to ride the momentum.
• Be in the right state of mind is going to enable me to be more productive.
• Take 10 photos of yourself with a blank, solid-color background because you want to be able to “clear cut” myself out, so you can paste my photo into a variety of backgrounds to use in your marketing images
• Open an account with Clipping Magic to remove the background
• Open an account with Stencil so I can create email banners, Facebook Ads, and the like there.
• Step One: FREE OFFER upon opt-in
• Step two: Video thank-you and message about opportunity to work with me personally. This page will have a Book a Call section on it and will include real scarcity and urgency. The opt-in will trigger an email series where I’ll use story-based messages to inspire people to put in an application to work with me.
• Step three: Thank-you page with phone number to call
• Create a Facebook page for my business and brand it accordingly.
• Do a Facebook Live video (with 10/10 energy, excitement, and conviction) on my new Facebook page about my new venture and the new opportunity to work with me. I share this video to my personal Facebook page. Behind the scenes, I ask my friends to share my message on their Facebook pages IF they have friends who fit the target market I’m looking to serve.
• Create a Facebook Group for the clients I’m about to bring in and then create a first welcome video message for members of that group.
• Open an account with Zoom to deliver content.
• Getting beta clients for my online course funnel.
• Looking to personally mentor a small number of people to get incredible results and that I’ll be looking to leverage their results for future marketing purposes.
• I’ll be offering my coaching services for $25,000 in the future; however, I’m looking to ask for their help in refining what my online program is like, so I’m looking to help 15 people at just $1,497 for a six-week coaching period. The offer will be stacked so high that it’s a no-brainer but will look to repel non-ideal (headache/pain-in-the-butt) clients.
• Be doing phone sales for the first round of clients.
• Make sure that the post-purchase emails are all automated and ready to go.
• The instructions on when the group coaching is going to start and particulars are all in that email.
• I make sure the tone of everything I do is energetic, excited, and confident.
• Consistency
• * Stay consistent with my Facebook Lives.
• * Create a Facebook video ad campaign to give away my free offer.
• * Create a retargeting ad campaign to my coaching funnel.
• * Close calls with applicants who have applied.
• * Send a FREE gift to all applicant who have paid already.
• Create my slides in Keynote and ensure that they are branded and look profession.
• Delivering group coaching content in a mastermind manner
• Uploading all content to a members area in ClickFunnels
• Start working on a webinar to sell the scaleable course I intend to make, because I have spent a ton of time working with my clients now, and I understand what they need and want.
• Launching my webinar live this week, with paid traffic. In fact, imperfect action always beats perfect inaction (and overthinking), so I’m going to go for it!
• Two of the biggest pitfalls of most business owners who are either launching a new business, scaling an existing one, or reviving a dead one.
• Lack of confidence, discipline, and inner peace
• Lack of a clear plan and well-defined outcomes
• Please do not waste time trying to be perfect!
• Take massive action…go get it done.
• Chapter 3: Application Video Funnel by Garrett J. White
• The Daily War
• CORE 4 (A Daily Game Of Power As Taught By Wake Up Warrior)
• Body (Fitness and Fuel)
• –– I will work out every morning.
• –– I will drink a green smoothie every morning.
• Being (Meditation and Memoirs)
• –– I will meditate for 20 minutes twice a day.
• –– I will write in my journal about my feelings and thoughts 20 minutes daily.
• Balance (Partner and Posterity)
• –– I will send a text of love to my wife every morning, appreciating and honoring her.
• –– I will send a video text of love to each of my children.
• Business (Discover and Declare)
• –– I will study Expert Secrets by Russell Brunson for 20 minutes every morning.
• –– I will share what I am learning in my own language every day online.
• Daily 8
• VIDEO: Live Stream (10 mins.)
• –– I will teach and train on this video every day (marketing).
• PHOTO: IG Picture (x3)
• AUDIO: Daily Fuel Podcast (10 mins.)
• TEXT: FB blog (300 words)
• Join one new network per day on Facebook until I am at a MAX of 10 groups.
• Spend 60 minutes per day per group adding value.
• Build prospect list daily by 10 and engage each of them via chat.
• Add 25 new personal friends on FB from groups.
• Located my first two to five clients and started the seduction process with each of them. I will study them. Study their social media presence and start testing the waters with the painful consequence that they are seeing and facing inside their worlds to see if what I am finding is accurate.
• Who are the people I will serve?
• I will identify how the problem and the painful consequences will impact them individually.
• What product will I provide
• Find the top 10 offers on the web of coaches, consultant program, and events that are speaking to my prospect. I will identify where they are dominating. I will study their marketing copy, sales systems, and Frame they are selling from.
• Group leaders ready to run a webinar with me, or at minimum to authorize me to GO LIVE with them inside the group and promote my new funnel.
• Scheduling one-on-one calls for interviews for the 10 spots.
• Chapter 4: Ecommerce Funnels by Alison J. Prince
• There are two commodities when starting a business: time and money.
• Leverage the time I do have and turn it into money FAST
• These online parties are hosted on social media 24/7. The parties never stop. And that’s a good thing when selling products online. Partygoers (or in this case, social media followers) are constantly engaging with the party throwers (influencers) and this is the perfect setup for me.
• But how am I going to actually FIND the people throwing these parties? How am I going to find the influencers who know how to get an engaging audience? I’m going to Instagram! With this handy little app full of influencers, we are (something literally) sitting on the direct lines of communication with all the parties of the world. I just need to look for them.
• Instagram’s hashtag search provides my first shot at getting an invitation.
• This is the day I’ll reach out to the influencers, and get them to notice me. It’s my job to convince them why they want to work with me. Influencers want to make money from me just like they do when they sell other people’s products. I just need to show them how easy I will make it for them.
• Find a pain point, relieve it, and I’ll have a fan for life.
• Chapter 5: Find your dream 100 by Dana Derricks
• Grab a free screencast recording program that records my screen and webcam
• Build my Dream 100 list of clients I will target with my service
• Opt in to ALL their lists, get into their groups, buy their stuff (if possible), and follow them as closely as possible.
• Deploy my outreach campaign for my Dream 100 list of clients who I will target with my service.
• Transitioned my business from trading time for dollars into selling scalable products
• Understood that I’ll always make more $$ showing people how to successfully do the thing, as opposed to actually doing the thing for them.
• Throw up ads for a base-plus commission affiliate manager to explode revenue growth.
• Allow affiliate manager to start going after leads and closing deals and provide them with support to do their job very well.
• Chapter 6: Start as a service provider by Julie Stoian
• Find the right customer who will advertise for me (through word-of-mouth referrals). I also know that in the online space, the fastest route to cash is through a tangible deliverable.
• Book Strategy Call button
• First free traffic activity. Using Facebook, I will deploy an “attraction” marketing strategy that has me entering Facebook Groups full of my ideal clients and responding to questions in a way that is so helpful or controversial that they can’t help but reach out to me on Facebook.
• I set up a spreadsheet to monitor the groups, to capture the comments I make, and to follow up with leads who reach out via private message (PM).
• I recommend people start service-based businesses at first, because that money comes so quickly. Imagine how many books or low-cost physical products you’d have to sell to get $1,000 in profit?
• Prospecting in groups
• A thank-you page with a video that invited them to check out my services.
• Chapter 7: Mid-range Info-product launch by Stephen Larsen
• A podcast intro and outro
• Create free Facebook group
• Listing the A, B, and C-level influencers and podcasters in the red ocean.
• Read forums and Facebook Groups in the red ocean.
• Break and rebuild that major false belief.
• Use the Epiphany Bridge Script to write, record, and publish a story to break and rebuild their second major false belief in the red ocean.
• A free webclass
• Build an affiliate program and contest. I need to invite those I’ve interviewed to do a JV with me for a 50/50 spilt when I launch. Promote the upcoming webinar to outlets again.
• Sell a linited $5k two-day workshop
• Funny enough, even in a situation of poverty, a lack of opportunity is never the issue. The issues start when the entrepreneur doesn’t learn to say no. I’ve never met a successful person who didn’t go through a period of sickening obsession over ONE idea for a period of time.
• I think it’s key to give yourself an emotional licence to suck at “normal” life things so that you can obsess. Also, my strategy places a heavy emphasis on publishing, because whoever control content controls ideas and belief.
• There’s no relationship between being good and getting paid, but there’s a huge relationship between being good at marketing and getting paid.
• There’s no higher -leverage skill a marketer can devote time to than that of storytelling.
• Chapter 8: 3 Weeks to Webinar Launch by Stacey and Paul Martino
• For every action, there is an equal and opposite reaction (Newton’s Third Law of Motion)
• That which you think, in any moment, attracts unto itself other thoughts that are like it (Abraham (Law of Attraction)
• However you want to look at it, whether strategic or spiritual, your beliefs and your energy that go into your ACTIONS will determine the results you get from those actions.
• Step One: Write my List of WHO I AM! I am love, compassion, grace, subshine, fun, commitment, resourcefulness, intelligence, tenacity, speed, insight, and generosity! I write this list down on an index card. I’ll read it every morning when I wake up and every evening before I sleep/
• Step Two: Crush the False Beliefs. Now it’s time to crush those false beliefs! The “drunk monkey brain” fear talk that tried to take over when I am in a tough place.
• Examples of affirmations that came out of crushing my false beliefs:
• * My new worth does NOT equal my self-worth
• * Money is just a VEHICLE to what I want and no more.
• * If MONEY can solve problems, I don’t have real problems.
• So I will write my affirmations down on the back of that index card and read them morning and night.
• Step Three: Focus on the MOST important thing
• What is the most important thing in your universe that money cannot ever take from you, that you can focus on and be grateful for until you are vibrating with that energy of abundance?
• The solution to every problem you currently have is sitting outside your current comfort zone, or, by definition, it wouldn’t be a problem for you right now. (Keith Cunningham)
• Seek out The Mentor and The Tribe Solution.
• I MUST surround myself with The Mentor who has the solutions and the tribe that will support me.
• If you talk about it, it’s a dream, if you envision it, it’s possible, but if you schedule it, it’s real (Tony Robbins)
• You don’t accidentally achieve greatness!
• There are two ways to live your life – by default or by design. A life by design is where you are intentionally designing your days to live on purpose, with a purpose, for a purpose. Living authentically and living the life that is right FOR YOU.
• Most people live a life by default. They are living the life they ended up in, living in reaction to everything that’s going on around them, trying to do what they think they SHOULD do, and ending up miserable.
• Part of living a life by design is strategically designing your DAY to create the results you said you want!
• The first and most important part of that is to design and implement your morning routine.
• Morning routine. Getting up and DESIGNING my day, every day. There is NOTHING more important than that. I don’t have any days that aren’t worth designing.
• Morning Routine. For the first five things, I borrow techniques from a video by Tony Robbins on YouTube
• * Priming (breath work)
• * Hear mediation
• * Gratitude flood
• * Visualization of three outcomes
• * Raise my vibration
• * Prayer
• * 10 thank-you statements in my journal
• * Walk and consume growth content (Monday-Friday only)
• Create my free offer
• Figure out everything you would give your highest-paying customer to get the result you are promising. Now, pick out the sexiest and most valuable thing from that whole pile. That’s going to be your free thing at the front of your funnel.
• Be able to convert online (via webinars)
• The first time we sell this online program, we will sell it first and then build it as we deliver it.
• The most important thing to remember about creating our course is that it does NOT have to be PERFECT. In fact, I can absolutely guarantee that it won’t be.
• It’s not supposed to be perfect. Any need for perfection that we have is about ourselves.
• Perfection is 100% tied to our own needs for certainty and significance.
• The driving force in our business MUST be to SERVE the people who we are here to serve. Anything less and we can forget creating a massive impact, changing the world, and having any kind of legacy.
• Russell Says: Do your live webinar every week for one year or until it reaches seven figures, whichever comes first!
• The sooner you learn that the ENERGY you bring, the love you add, and your intention to serve also matter, the faster you will reach fulfillment.
• The truth is, the more people you serve, the more will come through you for them. And the more will come to you so you can serve them!
• Chapter 9: Free 7-Day Challenge by Ed Osburn
• Ed’s philosophy is: “Practice can be anything you DREAM it to BE…and SUCCESS does not have to come at the expense of your quality of life.
• The fastest and most effective way to create a successful and marketable brand is to research my competition.
• Blueprint the next three weeks. I’ll start with what I want to accomplish and then work backward, reverse-engineering exactly what I need to do each day to accomplish my ultimate outcome
• My product will launch at $997 for the core offer with a $99 bump (upsell), a one-time offer of $99/month continuity, and an application high(er)-ticket offer for $4,000.
• Imperfect action is better than perfect inaction (Harry Truman)
• My target is to have 200 people engaged in the FREE 7-Day Challenge.
• Knowledge is a process of piling up facts; wisdom lies in their simplification. (Martin Fischer)
• The program will be offered at a “special” reduced pre-launch pricing of $997, with a three-pay of $399.
• Core Offer: $997 SYSTEM plus the trainings for the stack (7-Day Free Challenge trainings)
• BUMP (upsell): 30-minute coaching call with me for $99 (I consider this a paid and qualified sales call, to upgrade my customer to my high-ticket opportunity).
• OTO #1 (one-time offer): $99/month continuity group with a FREE seven-day trail
• OTO #2 (high(er)-ticket item): $4,000 application to join my group coaching pod for accelerated results.
• As I’ve done each day, I’ll challenge participants’ beliefs and reaffirm their abilities.
• Creating urgency
• Download all video trainings (Day 1 to 5)
• I’ll upload them to YouTube (setting them as unlisted). I’ll also create a members rea within ClickFunnels. This is my value stack!
• Integrator (I use Integrator and Co.) to build the sales page and the new funnel on my behalf, or I can build it myself. I always prefer to scale and outsource this as much as possible – that includes my sales copy.
• ManyChat software
• WHY I scale through Messenger bots?
• I can communicate at an entirely different level through Messenger. It is both personal and automated at the same time.
• The open rates on Messenger are UNREAL!
• Email for affiliate recruiting
• Expanding that number through the use of affiliates.
• Remember, it’s not one-and-done. It’s a process of learning, revisions, and improvement. Each time you offer a webinar, each time you send an email, each time you do a Facebook Live, review what you’ve done and ask yourself what you can do to make next time even better.
• Constant improvement combined with a proven system WILL give you the success you want.
• Chapter 11:
• Time to put 10 beta testers through my program at a cost that’s a no-brainer. It’ll normally be $497 or so, but the first 10 people to sign up will get to join for just $97, or $197 with a weekly group coaching call. This is, of course, in exchange for a testimonial video.
• Get the initial feedback from the beta testers (while this is valuable, the testimonials of their own results are more powerful) and create a sales page for the course.
• My goal is to book 50+ podcasts so that I can quickly build back my influence and platform.
• Time to create my Dream 100, people who are one or two steps ahead of me in business. I want to make them affiliates/joint venture partners of my new course. I’ll share 50% of the revenue in exchange for their promotion.
• Select a niche market or what I call an HCBA (hungry, capable, buying audience). Hungry means they have a big pain that needs to be solved, and capable means they have the money and WILLINGNESS to pay for a solution.
• In online marketing, the easiest and fastest way to make money is by SPENDING money on ads.
• People fail online because they think there is a magical marketing tactic that will create success for them. Truth is, the MAGIC is in the messaging.
• Master-Resale-Rights
• Funnel architecture is FICTION; funnel messaging is FACT. Poor funnel design with compelling copy will beat amazing funnel design with crappy copy every time.
• Craft a series of headlines and sub-headlines using psychological triggers like curiosity, urgency, scarcity, benefits, and proof.
• I’ll have to determine the result I can generate for my target audience and the thing they hate doing so that I can generate a “How To X In Y Without Z” where X is the result, Y is the time frame) optional), and Z is the thing they hate doing.
• IMO: Implementation, Monetization, Optimization
• Good advice from a mentor is almost always counterintuitive to the mentee. Think about it, if the mentor’s advice made sense to the mentee, they would already be doing it. Beware of mentors who only give you advice that you like and agree with. A good mentor will always challenge you!
• I will teach <AUDIENCE> how to get <DESIRE>. I’d then immediately create a Facebook Group mentioning that skill/desire in the name. I’ll use a free graphics program like Canva to create a snazzy cover photo.
• I’d then go to my personal Facebook profile and add a link to the group on my page. Then I’d create a custom cover photo of a call to action (CTA).
• As long as I can identify the desire, and I know I can teach an alternative method for the main obstacle that will get them the goal, I know I will make money without a doubt.
• If there is an audience willing to learn something for free, there will always be someone willing to pay for more. You only need 1% to become a millionaire and change the world at the same time. (Dan Henry)
• Online Course ClickFunnels Template (getclients.com/cursefunnel)
• This whole game is nothing but problem and solution. I have the solution in my skill set.
• I will identify which audience will benefit the most from my skills…it doesn’t matter what I level I am on…there is always someone a level lower who can benefit.
• No matter what industry you’re in, people have problems. Now there’s something called Facebook Groups. These are very profitable.
• Sell a $997 product (one that hasn’t been built yet). I call this “building the plane while I fly it.” Then I will make an upsell offer of $4,997 to work directly with me for eight weeks.
• Sell from a webinar after the 21-day plan. With my experience, I am confident that If I provide enough value during these three weeks for those who register and join LIVE, I will close 18% – 28% of those live attendees. So my goal is to get them LIVE> Here are conservative yet strong numbers
• 150 high-quality registrants
• 70 show-ups
• 18% close: 12.6 buyers x $997 =$13,000
• 3% additional before-cart closes =$2,000
• $15k generated from webinar
• Upsell 3 buyers to high-ticket product at $5k = $15K
• Total in 30 days: $30K
• Rinse and Repeat!
• Online Game: I’m going to map out and write down the EXACT person I can either transform with my work, create a result for with my product, so solve a problem for. I’d write out:
• * Who they are: age, what they read, what they do, their fears, problems, etc
• * The ONE THING I can solve for them with my product, service, or program
• * A list of 21 problems this person has or could potentially be looking to solve
• THINGS TO DO
• Joint Venture
• The Opt-in Funnel
• Monetize the thank-you page
• GREAT RESOURCES
• 99 designs
• Click Bank
• Google Forms
• com
• com
• Envate
• Use WorkFlowy to brainstorm ideas.
• com
• com
• com
• com
• Webinarja account
• Google Keyword Planner
• Dream 100 Book by Dana erricks
• Google Docs
• com
• com
• com
• Google Slides
• Google Form
• Use Keynote to create the presentation
• com
• ManyChat software
• MOTIVATIONAL QUOTES
• The thing that is sometimes lacking is resourcefulness. And when we are lacking resourcefulness, our misperception is that resources are limited. If we think about it, we know that can’t be true because there have always been people on both sides of the “resource” equation. There were even people who made fortunes during the Great Depression while other people starved.
• We rarely see things the way they are; we usually see things the way we are.
• The only way to be truly satisfied is to do what you believe is great work, and the only way to do great work is to love what you do. If you haven’t found it yet, keep looking and don’t settle. As with all matters of the heart, you’ll know when you find it. (Steve Jobs)
• See a man who is diligent in his ways, and he will stand before kings and not mere men (King Solomon)
• Greatness is not a function of circumstance. Greatness, it turns out, is largely a matter of conscious choice and discipline (Jim Collins)
• I’ve learned that in order to be happy in life, you need to figure out what your talents and strengths are…then run with them! Don’t settle for anything less than what your abilities can get you. (Trey Lewellen)